Every time a call is made to a phone in the U.S. that has caller-id enabled, the terminating phone company does a lookup in one of several national databases that contain all the U.S. caller-id names and numbers. This database lookup is called a CNAM dip. When this database is being ‘dipped’ the originating local phone company get’s compensated. Each and every time – even is the call is not answered.
CNAM Revenue Sharing is when parties receiving CNAM revenue share this with other parties responsible for generating the CNAM revenue.
With SIP VoIP calls there usually is no CNAM caller id information published to the CNAM database because the Wholesale VoIP Provider does not gain anything from publishing this information. Therefor most of the time these VoIP calls do not generate any CNAM dips and thus no revenue.
CNAM dip revenue is very little per individual dip, we are talking about pennies or even sub-penny level. Therefor collecting CNAM revenue is only applicable for users with a high volume of outbound traffic terminating in the United States. Telemarketing companies, calling card providers, SIP Termination wholesalers etc. make good candidates for CNAM revenue share programs.
CNAM Revenue Share Programs
With CNAM revenue share programs, the customer gets assigned a numer of virtual ANIs (simplified you can see ANIs as telephone numbers). They then program these ANIs to be displayed on their outbound calls as their caller id, the number that shows what number is calling you.
Because this is simply a flag passed on to the SS7 network, it is something that is very easy to do. It does not require the customer to change anything else in their calling paths. Only the programming of the ANI flag with the ANI provided by the CNAM revenue sharing program.
The customer then provides the CNAM revenue sharing party with the caller name (CNAM) they would like to be displayed when they call someone. The CNAM is then distributed to the different CNAM databases where all phone companies get their CNAM data from.
After this, the customer simply gets paid for each call they place that dips into the CNAM database. This can add up to very significant five or even six figure CNAM revenue share commissions.
For more information, please read more about CNAM Revenue Share from grnVoIP’s website.
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Comment by RichAnderson77 — March 31, 2010 @ 3:54 am
Hi,
I am having a call centre in Bangalore, India. I am interested in CNAM Revenue Share program, please send complete details of the process.
Thanks,
Vivek Babbar
Mobile Number : +9196111 23897, +9199168 78877
Comment by Vivek — June 4, 2010 @ 1:12 pm
Hi Vivek,
CNAM Revenue Share
Every call to a U.S. telephone number that has Caller ID (CID) enabled requires that the terminating phone company perform a lookup in one of several national databases (also known as line information database or LIDB) that contain all the U.S. subscriber names and numbers. This database lookup is called a CNAM dip. When this database is being ‘dipped’ the originating local phone company gets compensated by the terminating phone company. This compensation happens for every call – even if the call is not answered.
Without switching your termination providers, you can now collect a portion of the dip fee compensation. With wholesale call volumes this can really start to add up into the tens of thousands of dollars per month, or even more.
Here’s How it Works:
We will provide you with a telephone number to be used as the ANI on your U.S. terminated calls. If the ANI we assign you is called, we will forward it to the telephone number of your choice.
You do not need to use our termination services – this service will work regardless of how you terminate your calls. You can use VoIP or TDM. This is because the caller’s last mile provider pays the fee, regardless of who the interexchange carrier may be.
Every time you call a number where Caller ID is dispayed, you will earn a portion of the revenue that the last mile carrier pays.
To learn more about our CNAM revenue share opportunity, please complete the form below.
Comment by admin — June 4, 2010 @ 3:14 pm
Hi
Mail me more info
Comment by Neil kenneth — June 15, 2010 @ 7:14 am
Hi,
I am intrested in CNAM process. i have gone through the details about how it works. please send me more details so that i can start as soon as possible
Comment by M A Aziz — August 11, 2010 @ 9:11 pm
Ranger Telecom, LLC offers CNAM Revenue Sharing for high-volume customers. You can visit us at http://www.ranger-telecom.com and fill out the “Contact” form from the pulldown at the top of the screen and one of our agents will follow up with you.
We offer a web portal for managing your caller ID and setting up remote-call-forwarding (including SIP). We also feature a free IVR service for callbacks.
If you are doing a lot of inbound traffic, then we can also offer revenue-sharing on CABS fees.
Comment by Ranger Support — November 12, 2010 @ 2:50 am
Hi,
can u give me more details of CNAM process. so that i can start it.i need the details like will i have to pay any upfront amount to start this process and whom to contact and how do i get the billing.
Comment by prem — November 16, 2010 @ 9:22 pm
Hi
I have already Used CNAM Process and Due to some reason i have stop the Process.
But Now i want to start again.
Can you help me out to start CNAM Process.
Thanks & Regards
S W Jaweed
Comment by Shaik Waseem Jaweed — December 21, 2010 @ 3:25 pm
Hi!
Can you please send more info about the rates from terminating locations. How can we monitor the traffic on the ANI that you will assign to us?
Comment by kamote — January 22, 2011 @ 4:32 am
I am comparing plans from various CNAM dip fee revenue sharing providers. We are a new SIP based hosted adaptive predictive dialer solution that is growing rapidly due to our low cost and unlimited long distance calling. We have facilitated approximately 1 million calls so far in January and will more than double that in February.
Please contact me at 877-523-5384 or email me at jnatkins@approvedcreditsolutions.com with all the details.
Thanks for your time,
Jeff Atkins
Comment by Jeff Atkins — January 27, 2011 @ 6:25 am
Hello,
I am interested in CNAM process.
Please contact me with the details.
Awaiting your reply.
Comment by MLO — February 10, 2011 @ 6:34 pm
Can you please send me info on the revenue share based on ANI referenced above.
Comment by Rick Myers — March 16, 2011 @ 10:11 am
Hi,
I am very much interested to start with this cnam process,kly mail me the details at the earliest
Comment by NANDHINI — April 5, 2011 @ 1:25 pm